Rob and Laura Petrie never had it so good.
The suburban couple from “The Dick Van Dyke” television show of the early sixties lived a life of relative ease in their single-family home in New Rochelle, 30 miles north of New York City.
But now there’s a new option for living there, aimed specifically at millennials.
It’s called the Printhouse Project, and it’s targeting a younger generation commuting to and from the city – and looking for an urban lifestyle priced lower than the five boroughs. “The developers want young, recent graduates who can’t afford the rent there,” says Chris Jones, associate principal at Magnusson Architecture and Planning.
The Printhouse is 63,800 square feet of mixed-use development with 71 studios and apartments just 500 feet from the Metro North light rail. Named for a printing center that once stood on site, its boxed window frames were inspired by the block type found inside the now-demolished, asbestos-laden building.
Now it’s chock-full of millennial-pleasing amenities. “There are communal areas, like the roof space, gym and lounge area on the upper floors, plus views of the skyline and Long Island Sound, and room in the cellar for workspace.”
There wasn’t much vernacular architecture to draw from in downtown New Rochelle, so the architects created their own language. “It sits kind of on an island and there’s not much contextually to draw on, so it’s a rectangular bar building, elevated on stilts above the street plane,” he says.
The transparent, non-combustible, concrete base rises high from floor to ceiling. “That lifts up the second floor, and to emphasize the bar building above we glazed the entry level, for a nice clean lobby area that’s welcoming,” he says.
But it’s the location and price that are the real deal here – just the way the Petries found it in 1961.
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